[Balfin Real Estate]

Tirane

Tipi

1. me orar te plote

Fusha | Profili i punes

1. Marketing

Gjuha

1. anglisht

Eksperienca

vetem me eksperience

Balfin Real Estate & Hospitality operates in Real Estate Services, Property & Management services and also tourism & hospitality, bringing in this way a new expertise in the Albanian market. Balfin Real Estate & Hospitality is a company owned by BALFIN Group, one of the most significant and successful investment groups in the Western Balkans region, employing approximately 6,000 people and present in several industries such as development and management of real estate, retail, mining industry, banking, tourism, energy, logistics, etc.

Job Title: Marketing, PR and Communication Director
Department: Marketing, PR and Communication
City: Tiranë
Reports: CEO

Summary:
The Marketing, PR and Communication Director of Balfin Real Estate & Hospitality, is responsible for providing guidance to marketing department by evaluating and developing marketing strategies, planning and coordinating marketing efforts, communicating the marketing plans to those involved, and building awareness and positioning for our company and other brands related to real estate development and hospitality.
Job Position Main Responsibilities

• Marketing
• Overseeing marketing department.
• Researching demand for products and services and competitor.
• Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
• Identifying potential customers.
• Evaluating and developing our marketing strategy and marketing plan.
• Planning, directing, and coordinating marketing efforts in liaison with Group’s guidelines.
• Communicating the marketing plan.
• Understanding and developing budgets and finance, including expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
• Developing and managing advertising and communications campaigns, including production of promotional or branded materials.
• Building brand awareness and positioning.
• Responsible for brand identity of the company.
• Supporting sales.
• Coordinating marketing projects from start to finish.
• Measures Marketing ROI and reports it to CEO

• Digital Communication

• Overseeing digital communications, websites, social media marketing strategy and content marketing of the company and other related companies and/or projects in real estate.
• Design or approve online and digital communications campaigns.

• PR and CSR

• Design specific PR plans and assure its proper implementation, following BALFIN Group guidelines and instructions.
• Act as focal contact person for media.
• Organizing company conferences, trade shows, exhibitions, media tours, and major events.
• Designs and proposes the annual CSR plan, as per company focus and Group guidelines.
• Implements the CSR annual plan and assures proper communication of all the CSR activities.

• Internal Communication

• Provide relevant content for BALFIN Group internal communications such as Intranet and Application.
• Promote within the company the usage of Intranet and application.
• Support HR in their communications needs.
• Actively promote internally BALFIN Group and Company’s values.
• Support in keeping the teams of the company engaged during internal campaigns at group level or any other support for employee engagement
• Provide support in reinforcing the company’s/group’s social responsibility actions
• Find and propose news ways of keeping the employees engaged and involved in company/Group activities, events, campaigns etc.

• Crisis

• Contribute in the anticipation and preparation of the organization for potential media crisis situations in cooperation with BALFIN Group Communications Department.
• Advise company staff on handling and working with the media according the guidelines and policies at group level on Crisis management
• Coordinate and work closely with other departments within the Company and act as key contact person for external communications, as per BALFIN Group guidelines.
• Schedule and facilitate the post-event debrief meeting with recovery team leads to identify lessons learned and opportunities for improvement where recovery plans were activated.

• Job Experience:
• Bachelor’s degree in Marketing, Communications or , Master’s degree is a plus Possessing extensive knowledge of techniques and marketing concepts & acumen
• Knowledge of English (a second language is an advantage),
• Be creative, energetic, take responsibility and be able to solve problems,
• Perform assigned tasks on time,
• Very good communication skills
• Very good computer skills design programs would be a plus,
• Think creatively and be flexible,
• Be organized and methodical, motivated, proactive and take initiatives
• High professional, persuasive and diplomatic skills,
• Ability to serve as a factor of change,
• Have task organizing skills
• Fulfill tasks and report to supervisors,
• Be dedicated and flexible with schedules.

Application Procedure: To apply for this position, please submit your CV and letter of interest before the April 10, 2021 to the email address hr@balfinrealestate.al with subject Marketing, PR and Communication Director.

* All applications will be treated with strict confidentiality according to the law No. 9887 set by the Albanian Parliament for the "Protection of Personal Data".